I found a Ted talk that relates closely to my paper 2 topic, Tesla and business sustainability and social consciousness. Ray Anderson starts his talk by talking about how during the first industrial revolution it was all about extraction, using raw materials from the earth. It was Linear:Take, Make, Waste. This is at 5:45 in the video. He then goes on to say how the new industrial revolution should be. “In the new industrial revolution extractive must be replaced by renewable; linear by cyclical; fossil fuel energy by renewable energy, sunlight; wasteful by waste-free and abusive by benign; and labor productivity by resource productivity.” I feel that some of the more socially conscious companies have taken steps towards this new industrial revolution already, Tesla being a prime example.
Ray Anderson’s carpet company has a goal, that they would like to meet by 2020, “mission zero.” Zero impact, Zero footprint. That is truly a sustainable and responsible mission statement.
I am a huge fan of Ted Talks, there is so much great information on them. If our generation follows some of the ideals and theories of the people who produce many of these talks, I think that our country and our world will be in a much better place.